Artisanal Management

Entries from December 31st, 2009

Social Media Predictions For 2010

December 31st, 2009 · No Comments · Marketing

Our friends at Full Throttle Country and Finger Candy Media invited some of the marketing mavens in the entertainment and branding worlds to look into their crystal balls and come up with some predictions for the evolution of social media in 2010. Not to keep you in suspense any longer, here's what I said:

Our friends at Full Throttle Country and Finger Candy Media invited some of the marketing mavens in the entertainment and branding worlds to look into their crystal balls and come up with some predictions for the evolution of social media in 2010.

Not to keep you in suspense any longer, here’s what I said:

“For my clients, video blogging and regular ‘webisodes’ will be a mandatory component of any marketing plan.  Not only does a piece of video content help you go viral exponentially, it gives you a great opportunity to continually shape your image and your story in a way that you can control 100%.  And, when people can see and hear you, it makes the connection to you that much stronger.”

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Give A Warm Welcome To The Fletchers

December 30th, 2009 · No Comments · In Our Ears

We're thrilled to welcome The Fletchers to our roster in support of their upcoming release "Lights Out Loud" in early 2010.

We’re thrilled to welcome The Fletchers to our roster in support of their upcoming release “Lights Out Loud” in early 2010.

The Fletchers was formed by singer-songwriter Gary Kaplan following successful runs with two other bands Rotator Cuff and Dandelion Fire in the 1990′s. Dandelion Fire, opening for the likes of Blur, The Charlatans and Catherine Wheel and eventually signed to Shimmy Disc/ Koko Pop. Rotator Cuff created a buzz following the release of an EP with the single “Alfa Romeo” on Park N Ride Records out of San Francisco. The video for Alfa Romeo was featured on MTV’s120 Minutes and the music on House of Style, The Real World and Unfiltered.

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BRIDGETTE TATUM VIDEO WORLD PREMIERE

December 3rd, 2009 · No Comments · Marketing

A big shout out to our partners at the Wrangler National Finals Rodeo for hosting the WORLD PREMIERE of Bridgette Tatum's video for "(I Like My) Cowboys Dirty."

A big shout out to our friends and partners at the Pro Rodeo Association for hosting the WORLD PREMIERE of Bridgette Tatum’s video for “(I Like My) Cowboys Dirty.”

Bridgette will also be performing at the Wrangler National Finals Rodeo this coming Saturday and Sunday in their Fan Zone at 8pm each night. Las Vegas rodeo fans – come on out for the party and make sure to say hey to us!

VIDEO WORLD PREMIERE! I LIKE MY COWBOYS DIRTY

On the set of "(I Like My) Cowboys Dirty"

On the set of "(I Like My) Cowboys Dirty"

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