Our friends at Full Throttle Country and Finger Candy Media invited some of the marketing mavens in the entertainment and branding worlds to look into their crystal balls and come up with some predictions for the evolution of social media in 2010.
Not to keep you in suspense any longer, here’s what I said:
“For my clients, video blogging and regular ‘webisodes’ will be a mandatory component of any marketing plan. Not only does a piece of video content help you go viral exponentially, it gives you a great opportunity to continually shape your image and your story in a way that you can control 100%. And, when people can see and hear you, it makes the connection to you that much stronger.”
